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Guiding Light (US Soapopera) just started a storyline with the lapband
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TheGh0st 7 posts
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There have been hints and rumors lately that the character Ashlee on Guiding Light was going to have a weight loss show. Not just behind the scenes but it was actually going to be scripted into the show. And this week it has actually started to air.
They haven't come out and explained it to be the lapband instead the characters just keep referring to "WLS" but there have been a couple scenes with a pamphlet about the surgery and it is titled "GastroStrap System". As far as I can tell from Google there is no such thing but it sure sounds like a band to me. I can't see how that could be twisted into RNY or one of the other versions of WLS.
It's kind of silly actually, if the show isn't specifically paid for product placements they will go unnecessarily out of there way to change labels and logos. For instance I noticed the other day at one of the stores a character was shopping in the little credit card symbols next to the register that looked like Visa and Master Card actually read Vista and Master Care or something similar.
Too bad Allergan couldn't have found a way in on this one it would have been great advertising. The realise band wouldn't have a shot however as it is by Johnson and Johnson which is a big rival of Proctor & Gamble who produces the show.