i also use a magic bullet , i add 4 cubes of ice to mine and blend it up , it tastes like a milkshake, in my opinion the ice is what makes it. make sure u get a sample before u buy a big container of ur protein powder. i bought a big one from costco for 30 bucks...vanilla ice cream flavored. it was disgusting and it stunk. i only buy bio x power whey complex now its 70 bucks but dam does it taste excellent and doesnt smell at all lol.